Migration

Salesforce to HubSpot Migration Services
for Perth, Melbourne, Sydney and Brisbane businesses.

Salesforce to HubSpot migration services delivered end to end for Australian businesses, from a single Sales Cloud org to a multi-org salesforce to hubspot crm migration with Apex triggers and Marketing Cloud in scope.

  • AU-wide Perth-based · servicing Australia
  • 18+ yrs In custom software
  • Zero Downtime migrations
  • Fixed Price scopes, no surprises
  • 100% Australian team
Australian owned and operated

Built here. Your data stays here.

  • No offshore development. Everything is written by our own team in Australia. Nothing is subcontracted overseas.
  • Your data stays onshore. Hosted in Australia, on infrastructure you own, under Australian law.
  • Every state, not just ours. Perth, Melbourne, Sydney, Brisbane, Adelaide and everywhere between.
How it runs

A Salesforce to HubSpot migration, end to end

Three stages. No surprises. Your live Salesforce data stays untouched until cutover, delivered personally by the founder.

  1. Week 0

    Discovery & Mapping

    15-minute scoping call. We map your Salesforce org, the object model, custom Apex, Flows and Marketing Cloud pieces that must translate to HubSpot for the Salesforce to HubSpot migration and the cleanup decisions to make on the way. Fixed-price quote inside 48 hours.

  2. Weeks 1–N

    Sandbox Migration & Parallel-Run

    Full migration run in a sandbox HubSpot org first. Both systems then run in parallel for two weeks, every transaction, contact, balance and report cross-checked against the source. No risk to live operations.

  3. Cutover

    Go-Live & Handover

    Production cutover on a planned window, typically a weekend. Team training, monitoring active, 30 days post-launch support. Salesforce safely retired with full history preserved.

Founder profile

Kasun Wijayamanna

Founder · Perth, WA · Started HELLO PEOPLE in 2008

18+ Years running HELLO PEOPLE

Founded in 2008. Two decades of technology-driven business transformation across Australia.

100+ Projects delivered

Startups to government agencies across mining, healthcare, legal, education and more.

HDR Researcher · Curtin University

Postgraduate research in Artificial Intelligence and Retrieval-Augmented Generation (RAG).

MBA Oil & Gas

Deep technical expertise combined with strong business and financial acumen.

Perth Based in WA

Serving businesses across Western Australia and nationally.

AU+TH International experience

Professional background in Bangkok, Thailand before migrating to Perth.

PHF Paul Harris Fellow · Rotary

Former President of Rotary Club of Booragoon. Over a decade of community service.

Read the full bio, research, career, community involvement and how HELLO PEOPLE runs projects.

See full founder page
Before → After

Salesforce → HubSpot: what actually moves

Every migration project starts from a set of concrete data on the source platform and ends with the same data, cleaned and validated, on the target. Here is the shape of that move.

Today
Salesforce

Where your data lives today, in Salesforce.

  • Chart of accounts, tax codes and tracking dimensions
  • Contacts, customers and suppliers (with duplicates)
  • Historical transactions, invoices, bills and reconciliations
  • Payroll data, leave balances and STP history
  • Connected integrations (CRM, ecom, payroll, ops)
  • Custom reports and dashboards that finance depends on
After migration
HubSpot

The same data, cleaned and validated, in HubSpot, ready for day one.

  • Chart of accounts restructured to fit reporting needs
  • Deduplicated contacts, ready to use
  • Full transaction history with references intact
  • Payroll continuity through cutover, STP unbroken
  • Integrations reconnected, working from day one
  • Reports rebuilt to match, same numbers, same periods

What actually comes across

A Salesforce conversion is not one file. It is everything the business has done so far.

Moving the balances is the easy part. The work is the history: the invoices still open, the codes that do not exist in HubSpot, the attachments nobody wants to lose, and the customer records that have drifted over years. All of it has to arrive reconciled, not approximately.

What has to move

  • Salesforce data
  • Customers and suppliers
  • Open invoices and bills
  • Transaction history
  • Chart of accounts
What we do

One verified conversion

Codes mapped to their HubSpot equivalents, records deduplicated on rules you approve, then both systems run side by side until the balances agree. Cutover happens on a window you choose.

See how a conversion runs

What you get

  • Opening balances that reconcile on day one, not after adjustment
  • History you can still search, not a PDF archive nobody opens
  • A HubSpot file your accountant will accept at year end
What We Migrate

Salesforce to HubSpot migration services, what is included

Every salesforce to hubspot crm migration is different. Here is what we typically cover when you migrate Salesforce to HubSpot with us.

Contact and company migration

Every contact, company and associated metadata, phone, email, custom fields, tags, owner assignments, migrated to HubSpot with relationships intact.

Duplicates merged, dead records removed, and data enriched where possible.

Deal and pipeline migration

Open deals, closed-won history, pipeline stages, deal values and associated notes, all transferred to HubSpot.

Pipeline stages are mapped so your sales reporting does not reset to zero.

Activity history and notes

Emails logged, call notes, meeting records and task history, the full context moves with each contact. Your reps do not lose relationship history.

Attachments and file links are migrated where supported.

Workflow and automation rebuild

Automations, sequences and workflows do not transfer between CRM platforms. We rebuild them in HubSpot so your sales process keeps running.

Lead scoring, assignment rules and nurture sequences are all reconfigured.

Connected system migration

Email, calendar, accounting, support desk, any systems connected to Salesforce need reconnecting to HubSpot. We handle the full integration layer.

The goal is that your team sees no gap in how they work day-to-day.

Capabilities catalogue

Salesforce to HubSpot migration services we deliver

Every capability below has been delivered for a real Australian business, from a single Sales Cloud migration to a multi-org Salesforce consolidation with Marketing Cloud and Pardot rebuilt in HubSpot. If your scenario is not listed, ask, we build bespoke.

Salesforce to HubSpot migration

  • Full Salesforce Sales Cloud to HubSpot Sales Hub migration
  • Salesforce Service Cloud to HubSpot Service Hub migration
  • Salesforce Marketing Cloud to HubSpot Marketing Hub migration
  • Pardot to HubSpot Marketing Hub migration
  • Multi-org Salesforce consolidations into a single HubSpot portal
  • Large-volume Salesforce migrations (1M+ records) with batched cutover
  • Pre-launch validation against live Salesforce data

Contacts / accounts / opportunities transfer

  • Salesforce Contacts and Leads consolidated into HubSpot contacts
  • Salesforce Accounts mapped to HubSpot companies with associations
  • Salesforce Opportunities mapped to HubSpot deals and pipelines
  • Sales reps, queues and account-team assignments preserved
  • Salesforce Cases mapped to HubSpot tickets in Service Hub
  • Salesforce Tasks and Events migrated to HubSpot activities
  • Saved list views and reports rebuilt as HubSpot lists and reports

Custom object & large-data migration

  • Salesforce custom objects rebuilt as HubSpot custom objects
  • Salesforce custom fields mapped to HubSpot custom properties
  • Record-type logic translated to HubSpot pipelines or property dependencies
  • Validation rules and field-level security rebuilt where supported
  • Formula and roll-up summary fields recalculated as HubSpot calculations
  • High-volume contact and activity migration with batched API loads
  • Historical data archival strategy for records that should not enter HubSpot

Workflow & automation rebuild

  • Salesforce Flows and Process Builder rebuilt as HubSpot workflows
  • Apex triggers ported to HubSpot workflow actions or custom code
  • Salesforce Approval Processes rebuilt in HubSpot approvals
  • Lead-assignment, round-robin and territory rules recreated
  • Lead-scoring models translated to HubSpot score properties
  • Webhooks, Outbound Messages and Platform Events repointed to HubSpot
  • Custom integrations (Apex callouts) rebuilt as HubSpot apps

Marketing Cloud / Pardot migration

  • Marketing Cloud email templates rebuilt in HubSpot Marketing Hub
  • Marketing Cloud Journeys rebuilt as HubSpot workflows
  • Pardot Engagement Studio programs migrated to HubSpot workflows
  • Pardot lead-scoring and grading mapped to HubSpot scoring
  • Marketing Cloud Data Extensions migrated as HubSpot lists
  • Subscription preferences and consent records preserved
  • Send-history and engagement data carried across for analytics

Post-migration integrations

  • HubSpot ↔ Xero deal-to-invoice automation
  • HubSpot ↔ MYOB customer and invoice sync
  • HubSpot ↔ NetSuite or Salesforce-replacement ERP integration
  • HubSpot ↔ Simpro or ServiceM8 opportunity-to-job flow
  • HubSpot ↔ phone systems (3CX, Aircall, RingCentral) for click-to-call
  • HubSpot Operations Hub for two-way sync with remaining Salesforce orgs
  • Custom HubSpot apps and serverless functions for bespoke logic
Pricing

How we price Salesforce to HubSpot migration services

Price moves with record volume, custom fields, pipeline complexity, workflow rebuilds, connected systems, and how much historical activity needs to come across. Here is how we scope it.

Migration audit call

Tell us what must survive in HubSpot, what workflows or reports cannot break, and whether the move fits one fixed-price migration or needs phased delivery.

Fixed-price migration scope

Once data scope, workflow rebuilds, connected systems, and cutover risk are clear, you get fixed-price scope covering cleansing, migration, validation, and go-live. No open-ended estimates.

Phase history and integrations separately

If the move includes heavy history, connected systems, or adjacent rebuild work, we can split it into core migration first, then history, then integrations. Each phase has its own price and sign-off.

Why HELLO PEOPLE

Salesforce to HubSpot migrations
HELLO PEOPLE vs the alternatives

DIY spreadsheet migrations, vendor migration tools, and offshore migrators all promise to move your data. Here's how HELLO PEOPLE compares on the things that actually matter to an AU SMB owner.

Concern HELLO PEOPLE DIY spreadsheetsVendor migration toolOffshore migrators
Data preserved end-to-end 100% + validated at every step Usually yes, no validationAdvertised complete, some fields dropDepends on the vendor
Downtime during cutover Zero. Parallel run + weekend cut Days to weeksHours to daysOften days
AU BAS / GST / payroll fit AU-native, understood You own the riskUsually genericVariable
Pricing model Fixed price, one-time Your team's time foreverPer-record or flat feePer-hour + revisions
When something breaks We own the fix, no charge You own itSupport ticket queueTime-zone gap
Data cleansing Included in scope Optional, often skippedUsually notQuoted separately
Post-cutover support 30 days included, plan optional NoneChat support tierDepends on contract
Multi-entity accounting migration project
Case Study

Multi-entity accounting migration that finished ahead of BAS deadline

A Perth-based services group with 60+ staff moved off their legacy accounting stack to a modern cloud platform, taking multiple entities across in one coordinated cut. Chart of accounts consolidated, payroll continuity preserved through cutover, and BAS lodgement continued on time.

Read the full case study
Zero Downtime through cutover
100% Historical data preserved
6wks From kick-off to go-live

We had been putting off the switch for over a year. They made it painless, scoped it clearly, migrated everything, and our team was up and running in HubSpot within weeks. The data was cleaner than it had been in years.

RevOps Manager Perth SaaS company · 40-person GTM team, two Salesforce orgs
Our Process

Salesforce to HubSpot migration services, step by step

A structured process so you know what is happening at each stage. No ambiguity, no surprises.

  1. Assess your Salesforce data

    We audit data quality, volume, complexity and connected integrations. You get a clear scope and a fixed price before anything starts.

  2. Cleanse and prepare

    Duplicates merged, dead records removed, formats standardised. Your data is cleaned in Salesforce before anything moves.

  3. Configure HubSpot

    HubSpot is set up to match your business, accounts, custom fields, user roles, tax settings. No generic template.

  4. Migrate data

    Contacts, companies, deals, pipeline stages, notes, activity history, custom fields, automations and email templates, extracted, transformed and loaded into HubSpot. Validated against the source at every step.

  5. Test and validate

    Balances checked. Reports compared. Edge cases tested. Your team reviews the data in HubSpot before we go anywhere near production.

  6. Go live and support

    We cut over at the right moment and stay close for the first month. Salesforce stays accessible as a reference until you are confident.

FAQs

Common questions about Salesforce to HubSpot migration and conversion

How much do your Salesforce to HubSpot migration services cost?

Depends on record volume, custom object depth, pipeline complexity, Apex and Flow rebuilds, and whether Marketing Cloud or Pardot are in scope. We scope your Salesforce org first, then quote fixed price before any work starts.

How long do Salesforce to HubSpot migration services take?

About 4 to 8 weeks for most Australian businesses. A single Sales Cloud org runs at the shorter end. Multi-org consolidations with Marketing Cloud, Pardot, and Apex rebuilds sit at the longer end.

Do you deliver custom Salesforce to HubSpot migration for large orgs?

Yes. Custom Salesforce to HubSpot migration is where we spend most of our time, including custom objects rebuilt as HubSpot custom objects, Flows and Process Builder rebuilt as HubSpot workflows, and Apex triggers ported to workflow actions or custom code.

Are you a Salesforce HubSpot migration company for Australian teams?

Yes. We are a Perth-based Salesforce HubSpot migration company delivering across Australia, including a lot of work for Melbourne and Sydney SaaS and services teams. Delivery is remote and the team is local.

Will we lose deal or pipeline history in the switch?

No. Open deals, closed-won history, pipeline stages, deal values, and activity notes all migrate with associations intact. Reports do not reset to zero.

Can sales reps keep working in Salesforce during the migration?

Yes. Salesforce stays live until cutover. Both systems run in parallel for the final validation window so reps never lose access to their pipeline.

Do you rebuild the integrations connected to Salesforce?

Yes. CRM-connected accounting, phone systems, marketing tools, and ERP integrations are rebuilt against HubSpot as part of the scope. HubSpot Operations Hub is used where two-way sync with a remaining Salesforce org is needed.

Is Marketing Cloud and Pardot migration included?

Yes when in scope. Marketing Cloud email templates, Journeys, and Data Extensions plus Pardot Engagement Studio programs and scoring are rebuilt in HubSpot Marketing Hub with subscription and consent records preserved.

Which system should we move to after Salesforce?

Where people go after Salesforce varies, and we scope the move to whichever system you have chosen: Xero, MYOB AccountRight, MYOB Business, MYOB Acumatica, QuickBooks Online, Reckon, NetSuite, Microsoft Dynamics 365 Business Central, Sage 50, Sage 300, Sage Intacct, Odoo, Zoho Books, FreshBooks, Saasu, SAP Business One, Oracle and Workday. If the one you have picked is a poor fit for how you actually work, we will say so before you have paid for a conversion into it.

What actually decides how long a migration takes?

The parts that decide the timeline are the same wherever you land: the chart of accounts, the general ledger, the customer and supplier master, open purchase orders and sales orders, opening balances and payroll history, and how much history you export out of the old system and import into the new one, rather than leave behind in a readable archive. Hosted files, local files and vendor exports each come out differently.

What if Salesforce is end of life or out of support?

If you are looking because Salesforce is too old, out of support or reaching end of life, that is a question of timing rather than whether. It is worth comparing the alternatives and moving away on your own schedule rather than on the one the vendor picks for you.

Talk to us about your Salesforce to HubSpot migration services scope

Tell us about your Salesforce org, which HubSpot hubs are in scope, and what pipeline reports, Apex logic, or Marketing Cloud pieces cannot break for your Australian sales team. We come back with a Salesforce to HubSpot migration plan and fixed-price scope.

Prefer a quick chat? Call 0425 531 127. We answer the phone in Perth.