AI Strategy & Digital Transformation Roadmap (Case Study)
Strategic AI planning for a national retail group - delivered by our Perth, WA team.
Australian Retail Group
The Challenge
A national retail group with 150+ stores recognised the need for AI adoption but lacked a clear strategy. Previous technology initiatives had delivered mixed results, creating internal scepticism. Leadership needed a comprehensive roadmap that identified high-value AI opportunities, addressed organisational readiness, and provided clear ROI projections. Multiple departments had begun experimenting with AI tools independently, creating potential security risks and duplicated efforts.
The Solution
We delivered a comprehensive AI strategy engagement, starting with organisational assessment across technology infrastructure, data maturity, and workforce readiness. We identified 23 AI opportunity areas, evaluated each against strategic impact and implementation complexity, and prioritised a phased roadmap. The strategy included governance frameworks for responsible AI use, data strategy recommendations, skills gap analysis with training plans, and detailed business cases for priority initiatives. We also developed proof-of-concept implementations for the top three opportunities to validate assumptions.
Technologies Used
Our Approach
Discovery & Assessment
4 weeksInterviewed 40+ stakeholders, assessed technology infrastructure, audited data assets, and benchmarked against industry leaders.
Opportunity Identification
3 weeksIdentified AI use cases across operations, customer experience, supply chain, and marketing with ROI modelling.
Strategy Development
3 weeksCreated phased roadmap, governance framework, data strategy, and organisational change plan.
Proof of Concept
6 weeksDeveloped three PoCs demonstrating demand forecasting, personalisation, and automated inventory management.
HELLO PEOPLE gave us exactly what we needed - a clear, practical roadmap for AI adoption that our board and teams could understand and support. The PoCs proved the value is real, and we're now executing with confidence.